Watch: Hillary Clinton's First Election Ad
Viewers, do not adjust your television sets: we are entering a 15-month-long streak of election ads. That means dozens of shots of white-picket fences, families playing "sports" outside together (but really, frisbee?), on-camera testimonials from "average American citizens" whose needs can only be met by [insert candidate name here] winning the presidential election, and touching personal stories from the candidates themselves.
That's the option Hillary Clinton's campaign chose for her first campaign video. It features Clinton talking about her mother, Dorothy, who was abandoned by her parents at the age of 8 and was basically passed around the country between family members until she found work in a home at 14. Dorothy Rodham passed away in 2011 at the age of 92, and it's clear that the rough upbringing she survived left a lasting impact on her children (Dorothy was a "staunch" Democrat while her husband was a champion of the Republican Party).
Hillary's spent her entire life standing up for kids & families. Watch one of our first TV ads of the 2016 campaign: https://t.co/1WNZO5Wavj— Hillary Clinton (@HillaryClinton) August 4, 2015
Other campaign ads that have dropped recently landed on the right side of the playing field- Senator Ted Cruz (who was the first candidate to air a campaign ad this season) and Governors Bobby Jindal of Louisiana and John Kasich of Ohio:
"When she needed a champion, someone was there. I think about all the Dorothys all over America who fight for their families, and who never give up. That's why I'm doing this," says Clinton in the ad. It's quite a tearjerker, and Clinton makes it clear that working women and mothers are the driving force behind her campaign.
More ads are definitely on their way, but one thing's for sure: it's going to be real hard to hide from this election over the next year.
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Photo Credit: Uri Schanker via Getty Images