Caroline Leach

VP of Marketing


Caroline Leach is a VP in the Global Marketing Organization at AT&T, the world's largest communications company. She leads the Strategic Customer Insights & Research team, delivering actionable insights to enable data-driven business decisions and increase customer satisfaction. To build future marketing leaders, she leads marketing talent development programs in partnership with the award-winning AT&T University. She is a member of the AT&T Women's Leadership Council and an executive advisor to the Women of AT&T employee resource group in Southern California. Previously she was VP of Corporate Communications at DIRECTV, a digital TV entertainment services provider that was acquired by AT&T in 2015. She brought communications leadership to major culture change initiatives and contributed to a significant increase in employee engagement. She has a master's degree in communications management from the USC Annenberg School for Communication and Journalism, where she serves as an alumni ambassador. She has a bachelor's degree in economics from UCLA.