Director, Content & Social
Ogilvy & Mather
Justine Herz is an experienced digital marketer, focused on video strategy and content marketing. Her résumé spans the world’s most coveted agencies and brands, and includes work on business-to-business, consumer-packaged goods, corporate reputation and various industry segments. Justine leads tent pole content marketing efforts for many of Ogilvy’s world-class clients, including IBM, DuPont and Nestle. She is a proud board member of Ogilvy Play, an internal program to fund employees’ passion projects; leads Ogilvy’s pro bono relationship with Reel Works, a film-training program for underprivileged students; and is an active member of the Women’s Leadership Network. On the forefront of online video, Justine has also been a featured speaker at industry events, such as ARF, and is a regular guest lecturer at NYU.