Facebook Gets More Feminist
Take a look a your Facebook page right now. Peer at that little "friend request" button. Notice anything different today? Maybe not, but you should. In the past, this particular icon featured a man’s silhouette, with a woman’s silhouette behind him. Today, you’ll see the man and woman right next to each other (with the woman’s shoulder ever so slightly in front), equals in the prime corner spot on your Facebook page.
The change might be small, but it's a huge symbolic shift for the tech giant spearheaded by Sheryl Sandberg. In a post on Medium, Facebook designer Caitlin Winner explained her decision to alter the icon. "Much to my dismay, not long into my tenure as a Facebook designer I found something in the company glyph kit worth getting upset about," Winner said. "As a woman, educated at a women’s college, it was hard not to read into the symbolism of the current icon; the woman was quite literally in the shadow of the man, she was not in a position to lean in."
So what did Winner do? She went into the design folders, found the silhouettes and icons for the men and women, and changed them. She removed a chip she found in the woman’s shoulder, gave her a more modern hairdo (Winner described the older cut as "Darth Vader-like"), and put her in the spotlight. And one more thing: she changed the group icon that featured a man in front with a man and woman behind, to a woman in front with two men behind her.
#Equality. See the new logos here, or just check Facebook.
Get to know Facebook COO Sheryl Sandberg by watching her MAKERS video above.