NEWS & IDEAS

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Barbie Evolution

It's Barbie's Birthday Today! See the Evolution of the Iconic Brand

It's Barbie's Birthday Today! See the Evolution of the Iconic Brand

We are commemorating the 57th birthday of one of the most iconic toys in history — Barbie. On this day in 1959, an 11-inch blonde made her official d... Read More »

We Are All About Barbie's New Look

We Are All About Barbie's New Look

By Meredith Lepore It's probably been a while since you've purchased a Barbie, but now might be the time to invest. On Thursday, Mattel announced th... Read More »